誌名: J@pan Inc(ジャパンインク) No. 78 創刊: J@pan Inc 発売日: 2008年07月01日 価格: 780円 この号の購入はこちらへ 最新号の購入はこちらへ

雑誌紹介

英文ビジネス情報誌 『Japan Inc（ジャパンインク）』は、IT、ネットビジネス、VC、e-コマースの話題を中心に、日本の最新ビジネス事情を世界に紹介する唯一の英文雑誌です。読者は、日本経済に関心のあるビジネスマン、経営者、投資家の方々など約8万人、世界30カ国以上にわたります。

概要

J@pan Inc / Contents
[Marketing Special]
p24: Tokyo Queues For You
An examination of Krispy Kreme’s marketing in Japan
p27: Marketing Luxury Brands in Japan

p30: The Eyes of the Consumer
Understanding the consumer in the digital age
p32: Marketing 101
P&G: a Japanese marketing success story
p35: Marketing Services Directory
p39: Deconstructing Dentsu
An in-depth look at the Japanese advertising giant
[Industry & Insight]
p6: Business Break & Trends in Japan
p9: Exclusive Interview: Philip Greenan
Vice President of the Ireland Japan Chamber of Commerce
p12: Measure for Measure
Hard industry facts and a focus on Super Hotel
p14: The Healthcare Revolution
How Medical Hi-Net is bringing the medical mall to Japan
p18: CEO Interview: Fabrizio Lavezzari
J@pan Inc talks to the head of Armani Exchange
p21: Standing out from the Crowd
Retail banking in Japan
p43: Going up?
A look at the change fortunes of Schindler Japan
p47: Bringing the Gulf
Japan-Arabia commercial relations uncovered
p50: Inside Out: Business in India
[Culture & Context]
p53: Can Japan Please Stand Up?
Checking the status of Japan’s bid to become a permanent
member of the UN Security Council
p56: The Perfect Suit
p58: Tokyo’s Secret Scuba
Exploring Hachijo-jima
p60: Arrivals & Departures
Profiles of business leaders arriving in or departing from Japan
p64: Back and Foward
Ken Worsley’s nuggests of economic wisdom plus our Classic Crossword
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p62: J@pan Inc Classifieds